{"product_id":"piccino-giovanni","title":"PICCINO, Giovanni","description":"\u003cp\u003eScarce, curious manual on tobacco, probably the earliest Italian attempt at a scientific disquisition on the topic. All we know about Giovanni Piccino is what is written on the t-p: he was a doctor in the town of Orte, near Rome. Based on ancient and modern authorities,  Petopiccino  is a systematic study of the excellency and virtues of tobacco a  divine gift , a  force of nature  addressed to the wider Italian public. Due to its intensive use in Europe after its arrival in Spain from the New World, Piccino calls it the  fifth element , a quasi-Aristotelian substance necessary for  the preservation of our Platonic microcosm . After discussing its botanical features and etymology, explaining that  peto  is a name given to it in the New World, he proceeds to list its virtues if cooked, chewed, distilled, etc., and its wondrous powers including chasing away venomous animals, repressing libido, treating stomach ache and relieving the symptoms of gout. He also mentions early criticism of tobacco; for instance, when sniffed in the form of powder its most popular use it may cause excessive sneezing and even lesions to the nose. An interesting medical, botanical and ethnographic compendium on the social importance of tobacco in C17 Italy.\u003c\/p\u003e","brand":"PICCINO, Giovanni","offers":[{"title":"Default Title","offer_id":57816154472783,"sku":"L2852","price":3750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/2425\/0703\/files\/IMG_8328.jpg?v=1781794922","url":"https:\/\/www.sokol.co.uk\/products\/piccino-giovanni","provider":"Sokol Books Ltd","version":"1.0","type":"link"}